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  HOME | Brazil (Click here for more)

Agencia EFE Celebrates 50 Years Reporting from Brazil

RIO DE JANEIRO – Agencia EFE, the world’s largest Spanish-language news agency, inaugurated on Thursday a photo exhibit about the Amazon at Rio de Janeiro’s Botanical Gardens to commemorate the 50th anniversary of its presence in Brazil and to pay tribute to this country.

“We have a firm commitment to Brazil and that is why we want to pay a small homage to the country with this exhibition,” EFE’s head of institutional relations, Carmen Gurruchaga, said during the inauguration of “Water and Life,” comprising more than 30 photographs taken by EFE professionals.

The exhibit aims to pay tribute to a “fantastic country,” as well as to reaffirm EFE’s presence in Brazil, “where we have been working 50 years to give Brazilians information about the whole world and to give the whole world information about Brazil,” Gurruchaga said.

“50 years ago, we opened our first office in Rio de Janeiro, followed by our offices in Sao Paulo and Brasilia. Today, we are present in practically all (state) capitals and we work with all types of media,” she said.

“Brazil has as many inhabitants as the rest of Latin America. We are the fourth largest news agency in the world, the largest Spanish-language news agency and the most important one in Latin America. We expect to become Brazil’s largest, as well,” Gurruchaga added.

The photographs depict lush Amazonian landscapes, as well as the daily lives of inhabitants and the region’s rich flora and fauna, aiming to take visitors on a tour of the largest freshwater reserve in the world.

“Visitors can observe both the Amazon’s beauty and its problems. We wanted to show its magnificence without ignoring human interference and environmental degradation,” Marcelo Sayao, EFE’s photography coordinator in Brazil, said.

“Water and Life,” which is sponsored by Coca-Cola, Repsol, Empresa de Navegacion Elcano and Celeo Redes, opened with a breakfast serving typical Amazonian fare.

Consular representatives from Spain, Argentina, Uruguay, Ecuador and Peru attended the event, as well as business executives, journalists and artists, like singer Ze Renato.

“This partnership with EFE allows us to call attention to water issues, in which we have been investing for more than 10 years because we know that 32 million Brazilians lack access to safe drinking water,” said Marina Costa Cruz Peixoto, head of corporate communications of Coca-Cola Brazil.

 

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