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  HOME | Business & Economy (Click here for more)

Epa Launches New Multimedia News Service for Europe’s Citizens and Media

ROME – The European Pressphoto Agency (epa) launched on Saturday a new information tool targeted at European citizens and media, focusing on world news with an emphasis on events happening in Europe.

Epa, which brings together nine news agencies from across Europe including Spain’s EFE, said in a statement that its new portal aimed to offer members of the public direct access to current events through the media.

“On the 60th anniversary of the treaty that founded the European Union and the day Rome hosts a summit set to revitalize the historic accord, epa offers a fresh channel for news, photos and videos,” read the statement.

The initial stages of this new tool include the launch of a website – www.news4europe.eu – which is set to focus on news concerning the European Union.

“Epa aims to respond to the challenges we have in terms of information, especially reaching young audiences and bringing Europe and its institutions closer to the people, disseminating attractive, truthful and factual content, as news agencies know how to do,” said the CEO of epa, Joerg Schierenbeck, during the presentation of News4europe.

At a time when social networks are vulnerable to fake news and citizens require objective and verified information, epa said it seeks to cover the needs of young generations.

“Only a pan-European alliance of news agencies such as epa could offer a source of images and detail-rich content that is modern, objective and supplies an international perspective while at the same time focusing on the interests of each country,” the agency said.

Based in Frankfurt (Germany), epa brings together nine leading news organizations in their respective countries: ANA (Greece), ANP (Netherlands), APA (Austria), ANSA (Italy), EFE (Spain), Keystone (Switzerland), Lusa (Portugal), MTI (Hungary) and PAP (Poland).

It is considered one of the four major global photography agencies and also produces video and multimedia content.

For the launch of this service, epa has the support of EFE’s worldwide network.

EFE is one of the world’s first international agencies, with a staff of 3,000 professionals present in 180 cities across 120 countries.

Another key actor in the service will be EurActiv, the first online media specialized in the EU’s activities and policies with dissemination in 12 languages.

 

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