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  HOME | World (Click here for more)

Russia Launches Global Media Project to Counter Western Viewpoint

MOSCOW – Russia launched on Monday an ambitious global media project aimed at providing “an alternative viewpoint on world events,” state-run media holding company Rossia Segodnya said.

Sputnik International, which replaces the English-language RIA Novosti service, will operate via local radio stations and Web sites in 30 countries.

“We believe in a diverse, multicultural world, and we have many allies. To promote this outlook our media group is launching a new global brand, Sputnik,” said Dmitry Kiselev, director-general of Rossiya Segodnya International Information Agency.

“We think that the world is tired of the unipolar point of view,” he said in a clear reference to the United States.

With a mission to tell “untold stories,” Sputnik’s intended audience is made up of people who are “tired of aggressive propaganda” and want a “different perspective,” according to Kiselev, a stalwart supporter of Russian President Vladimir Putin.

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